Sales & Marketing

Most U.S. consumers now carry a smart credit card, but they haven’t had all that much opportunity to stop swiping and start dipping their cards into upgraded terminals.

That’s according to a survey of 932 U.S. credit card-holders by CreditCards.com, which found that 70% of respondents carry at least one chip-based card. This is up from only 14% in a survey conducted by the same company in September 2015, before the October 1 deadline that shifted liability for some fraud shifted from card issuers to merchants that can't accept the new cards.

The world’s largest social network has updated its policies regarding branded content and, in so doing, given retailers a new marketing tool.

Facebook is now allowing retailers and other marketers to work with media companies, celebrities and other key “influencers” to place certain types of branded content on its platform.

Sundance continues to expand its retail footprint.

The lifestyle retailer will open a store at Southlake Town Square, an open-air center in Southlake, Texas, on Thursday, April 14, 2016. The opening will give Sundance, which also sells online and via catalog, a total of seven brick-and-mortar locations.

By now, everyone has heard the adage “the store is the center of omnichannel” and seen the statistics showing that physical stores account for about 90% of retail sales. So clearly brick-and-mortar stores are as relevant as ever.
 
Well, yes and no. Brick-and-mortar stores can be relevant as ever, but only if they offer modern technological amenities expected by today’s customers. Here are three ways to make sure consumers see your stores as central to their omnichannel shopping activities.
 

Oracle is releasing latest version of its Micros Workstation POS hardware suite with an eye toward supporting a seamless customer experience.

Oracle Micros Workstation 6 hardware solutions are designed to serve as an aggregation point to deliver digital content to store associates and customers. As a result, the POS applications can help retailers provide in-store omnichannel features such as personalized promotions and transactions, clienteling, and “endless aisle” access to a full range of inventory.

By now, everyone has heard the adage “the store is the center of omnichannel” and seen the statistics showing that physical stores account for about 90% of retail sales. So clearly brick-and-mortar stores are as relevant as ever.

Well, yes and no. Brick-and-mortar stores can be relevant as ever, but only if they offer modern technological amenities expected by today’s customers. Here are three ways to make sure consumers see your stores as central to their omnichannel shopping activities.

Many retailers are adding restaurants and even bars to enhance the shopping experience. Going forward, Kohl’s will not be one of them.

After a seven-month test, the retailer has decided to shutter the cafes it opened in its two of its stores in Wisconsin, the Milwaukee Business Journal reported.

Specialty retailer 1-800-Flowers.com operates across several banners and channels, and is trying to present as unified a customer experience as possible.

1-800-Flowers has chosen the IBM Commerce on Cloud solution to ease the process of conducting transactions across all its brands, including Harry & David, Wolferman’s and Fannie May. The platform will also help deliver a seamless customer experience across the Web, mobile and call center channels.