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Social Media

  • Walmart pushes mobile and social media initiatives with key acquisition

    Bentonville, Ark. -- Wal-Mart Stores said Wednesday that its technology unit, @WalmartLabs, has acquired Boulder, Colo.-based mobile and social advertising firm OneRiot.

    OneRiot’s technology will become part of WalmartLabs’ mobile and social shopping efforts, allowing the retailer to hone its social media skills and develop a variety of shopping and retail-related applications.
     

  • Stein Mart launches national ad campaign with social media focus

    Jacksonville, Fla. -- Stein Mart said Tuesday that it has partnered with ad agency ArnoldNYC to launch a national campaign focusing on digital and social engagement.

    "Love at First Find," which launched Monday, consists of digital, social media, TV, print and radio, and stars real Stein Mart customers with the goal of fostering an online community of fans via Facebook and Stein Mart's website.

  • Stein Mart new campaign looks to build online community

    JACKSONVILLE, Fla. — Stein Mart announced that it has partnered with its new ad agency, ArnoldNYC for the launch of "Love at First Find," a national campaign focusing heavily on digital and social engagement. The integrated effort – consisting of digital, social media, TV, print and radio – stars real Stein Mart customers with the goal of fostering an online community of fans via Facebook and Stein Mart's website, the company reported. The campaign is the first work from ArnoldNYC since being named Stein Mart's agency of record in June.

  • WinCo Foods deploys aisle411 retail navigation platform

    St. Louis -- Mobile retail and navigation service aisle411 announced that WinCo Foods has deployed the aisle411 platform in its 79 stores.

    With the aisle411 App, users can instantly locate products in stores down to the specific section of the aisle, manage shopping lists, share experiences with friends via social media integration, and find mobile coupons.

    WinCo operates more than 79 stores and four distribution centers in the states of Washington, Idaho, Nevada, California, Oregon and Utah.
     

  • Target unveils Missoni pop-up at New York Fashion Week

    NEW YORK — The third annual Fashion’s Night Out -- created by Vogue editor Anna Wintour -- kicked off on Thursday, Sept. 8, at 6 p.m. Although the shopping extravaganza has spread to more than 100 U.S. cities as well as select cities abroad, its nexus remains in New York City. More than 1,000 Big Apple merchants and designers are participating in the event, which is the kickoff to the city’s Fashion Week industry gathering.

  • Former Thomson Reuters exec takes on new role at eBay

    SAN JOSE, Calif. — eBay has announced that Devin Wenig is joining the company as president of its global eBay Marketplaces business unit, which includes eBay, the world’s leading online marketplace; eBay classifieds sites in more than 1,000 cities worldwide; and StubHub, the world’s largest online tickets marketplace. Wenig will report to eBay Inc. president and CEO John Donahoe.

  • Survey: Retailers plan to open more stores due to lower rents

    Los Angeles -- A report released Tuesday by commercial real estate firm C.B. Richard Ellis said that 59% of U.S. retailers plan to open more stores due to the attractive rental rates available in the current market environment.

  • Kodak celebrates 100 million cameras sold with HSN deal

    ROCHESTER, N.Y. — Eastman Kodak Company announced that it had entered into an exclusive offering with HSN to sell the Kodak Easyshare Touch M5370 Digital Camera on Sept. 4 to celebrate 100 Million cameras sold over the last fifteen years.  The camera was available at a special price on HSN for $149.95 including free shipping through Sunday, Sept. 4.  

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