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Social Media

  • Etsy gets social with new e-commerce platform

    Buying and selling on Etsy.com is going to get a lot more social thanks to a new partnership between the Internet retailer and a social commerce platform called Shoppost.

    Shoppost, owned by Zantler, is now officially available to Etsy users and gives sellers the ability to sell their products in-stream on such top social networks as Facebook, Twitter, Pinterest and Tumblr.

  • Quiksilver moves to the cloud and standardizes digital commerce with Demandware

    BURLINGTON, Mass. - Demandware, a provider of enterprise cloud commerce solutions, announced that Quiksilver has expanded its relationship with Demandware to roll out the cloud platform on a global scale. The company made the switch from an on-premise solution for improved time to market and to provide a consistent customer experience across multiple brands and geographies, while driving growth.  

  • With help from friends, consumers can win Mellow Mushroom contest

    Atlanta – Pizza chain Mellow Mushroom is partnering with beer brand Stella Artois to provide rewards to consumers who post photos on Twitter and Instagram, with a little help from their friends. By posting “usies” (“selfies” with a friend) using the hashtag #MellowStellaContest, Mellow Mushroom followers are entered in a contest featuring a getaway and other prizes.  

  • Party Galaxy grows social traffic 1,500% with SocialCentiv Twitter marketing tool

    Oklahoma City - Party Galaxy might be ready to start its holiday celebration a little early. The omnichannel specialty retailer recently saw a 1,520% increase in its social media-generated website traffic in just 30 days, driven by SocialCentiv, a patented Twitter marketing tool.   

  • Franchise Expansion: Best practices for targeting markets and selecting franchises

    In the final installment of CSA Online’s PizzaRev series, we’ll explore the importance of choosing franchisees with a particularly discerning eye, and the process by which franchisors evaluate potential expansion markets.    FRANCHISEE FACTORS   

  • Polaroid Fotobar opening two “micro-store” locations in San Jose market

    BOCA RATON, Fla. - Polaroid Fotobar is opening two of its smaller-format “micro-store”  locations in the San Jose, California, area, with the first opening on Wednesday, at Westfield Oakridge. The second location, at Westfield Valley Fair, will open in mid-December.  

  • Facebook improves search with mobile emphasis

    Menlo Park, Calif. – Facebook is improving its Facebook Search feature with emphasis on personalized results and mobile functionality. The social network has updated its internal search feature to provide uniquely targeted results designed to make it easy for users to find posts that have been shared with them.  

  • Jo-Ann unleashes creativity online

    Social media is front and center at Jo-Ann Fabric and Craft Stores this holiday season with the retailer tapping into customers’ desire to share with the introduction of the Holiday Hub.

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