Loyalty Marketing

Encino, Calif. -- Yogurt chain Menchie’s said Friday it has launched a new mobile app, Yumm Finder, for iPhones, featuring location finder capabilities and featured promotions.

Menchie's partnered with RAZUR, based in Atlanta, to develop and release the app.

Milwaukee -- The Bon-Ton Stores announced that its “Your Rewards” loyalty program has been revamped and will be reintroduced beginning Feb. 15.

The new program will allow customers to begin earning rewards as soon as he or she $200 on their “Your Rewards” credit card at any of The Bon-Ton Stores seven nameplates, including Bon-Ton, Boston Store, Bergner’s, Carson’s, Elder-Beerman, Herberger’s and Younkers or online.

NEW YORK and SEATTLE -- Amazon.com has expanded its content licensing agreement with CBS Corp. to bring classic series and hit TV shows from CBS Television Distribution and Showtime Networks to Amazon’s Prime Instant Video service, extending the already vast catalog of CBS content available for Prime members to instantly stream, and enjoy at no additional cost.

Stamford, Conn. -- GE Capital Retail Bank, a consumer lending unit of General Electric Company (GE), has renewed its private label credit card program with J.C. Penney Co.

The JCP consumer card program provides credit to millions of consumers who shop at more than 1,100 J.C. Penney stores in communities across the United States and Puerto Rico, as well as online at JCP.com.

PALO ALTO, Calif. — Shopkick, a shopping app, on Wednesday announced that Nielsen ranked shopkick No. 34 out of approximately 1 million apps in December 2012. While still trailing giants like Facebook, YouTube and Twitter overall, Shopkick dominated the shopping category during the holiday season, with more frequent and prolonged usage than all physical retailers' own apps including Starbucks, Walmart, Walgreens, Kroger and Safeway, the app developer noted. 

Palo Alto, Calif. -- The shopping app Shopkick on Wednesday announced that Nielsen ranked Shopkick No. 34 out of approximately 1 million apps in December 2012. While still trailing giants like Facebook, YouTube and Twitter overall, Shopkick dominated the shopping category during the holiday season, with more frequent and prolonged usage than all physical retailers' own apps including Starbucks, Walmart, Walgreens, Kroger and Safeway, the app developer noted.

STAMFORD, Conn. -- GE Capital Retail Bank, a consumer lending unit of General Electric Company (GE), has renewed its private label credit card program with JCPenney.

The JCP consumer card program provides credit to millions of consumers who shop at more than 1,100 JCPenney stores in communities across the United States and Puerto Rico, as well as online at JCP.com. 

New York — American Express has launched a new venture with Twitter, that could lead to a whole new category of shopping.