Loyalty Marketing

The proliferation of gift cards has spawned the creation of unique app that can help retailers unlock the value of unspent gift cards.

Ann Arbor, Mich. - Domino's Pizza is releasing its ordering app for iPad. Domino's new app will offer users access to the full national menu, coupon search and location-based store locator, like in its current iPhone, Android, Windows Phone 8 and Kindle Fire ordering apps.

The app will also allow direct access to track an order using Domino's Tracker, the company's digital order tracker, and Pizza Profiles, which allows customers the ability to save information and reorder in as little as five clicks, or about 30 seconds.

Digital interactions influence 36 cents of every dollar spent in the retail store, or approximately $1.1 trillion, according to the latest study from Deloitte Digital. The study also found that by the end of 2014, that number will climb to 50%, or $1.5 trillion of total store sales.

The study, "The New Digital Divide," quantifies the extent to which consumers' use of desktop and laptop computers, tablets and smartphones influences brick-and-mortar store sales.

The proliferation of gift cards has spawned the creation of unique app that can help retailers unlock the value of unspent gift cards.

New York - Digital interactions influence 36 cents of every dollar spent in the retail store, or approximately $1.1 trillion. According to the latest study from Deloitte Digital, by the end of 2014, that number will climb to 50%, or $1.5 trillion of total store sales.

San Francisco - Although 77% of top online retailers have published a mobile app and 62% of them prompt users to opt into push notifications, many of them are missing a significant opportunity to perform push communications. According to new data from mobile analytics provider Other Levels, only 31% of the top 100 online retailers actually sent a message through push notification.

However, Other Levels data shows that 70% of consumers are open to receiving mobile push notifications. Additional findings include:

A new digital initiative from Walgreens allows the retailer to engage with shoppers at multiple touchpoints on the path to purchase thanks to a personalized digital coupon and analytics platform from Coupons.com called Retailer iQ.

Coupons.com announced the launch of Retailer iQ with Walgreens as the largest user of the platform with implementations underway with four other unidentified retailers. According to Coupons.com Retailer iQ fundamentally changes the promotions and checkout experience for shoppers and retailers by making them digital, mobile and personalized.

Boston – Online clothing donation service Fashion Project is partnering with Neiman Marcus and Bergdorf Goodman to provide a personalized charitable clothing donation service for customers who participate in the InCircle loyalty program. All members, regardless of their annual spending, can utilize the White Glove Clothing Donation service to donate used luxury clothing, shoes, and accessories to a charity of their choice.