Loyalty Marketing

Taubman Centers is expanding its use of a mobile app that lets retail tenants connect with shoppers once they sign into a center’s WiFi network and offer them store-specific deals.

Specialty fashion retailer Vanity is trying to make visiting its stores as rewarding an experience as possible.

Alex Gourlay, Walgreens Boots Alliance's executive VP and Walgreens president, on Tuesday provided a snapshot of Walgreens U.S. market strategy, including how the proposed Rite Aid acquisition folds into that strategy, during the Credit Suisse 2015 Healthcare Conference here.

It turns out that the No. 1 retail perk for shoppers is not speedy delivery, according to Deloitte's 30th annual holiday survey of consumer spending intentions and trends.

The survey shows that free shipping is the top retailer policy preferred by shoppers. Furthermore, the ubiquity of personal mobile devices allows consumers to take their time researching purchases and store policies giving them opportunity to request exactly what they want.

It turns out that the No. 1 retail perk for online shoppers is not speedy delivery, according to Deloitte's 30th annual holiday survey of consumer spending intentions and trends.

The survey shows that free shipping is the top retailer policy preferred by shoppers. Furthermore, the ubiquity of personal mobile devices allows consumers to take their time researching purchases and store policies giving them opportunity to request exactly what they want.

At one point or another, anyone discussing the future of personalization in offline retail has quoted the film Minority Report, where virtual billboards scan Tom Cruise, and immediately customize their message. The virtual assistant in Gap refers to the last time he entered the store, and inquires about his recent purchase.

Now, 13 years later, some of these technologies are becoming mainstream. For example, large retailers like Target and venues like the new Levi’s Stadium are equipped with beacons to customize your experience.

Specialty fashion retailer Vanity is trying to make visiting its stores as rewarding an experience as possible.

Think quick – who are your top competitors? No matter what product category or channels you operate in, if your list of top two or three rivals doesn’t include Amazon.com, it probably needs updating.

Staples CIO Tom Conophy has publicly identified Amazon as a prime competitor, and Walmart has launched a clear strategy of trying to one-up Amazon innovations like Prime Day and delivery drones. But even if you’re not a major big-box chain, Amazon still most likely represents a critical threat to your market share. Here are three reasons why.