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Walmart strategy boosts mobile engagement
Walmart has figured out how to tap into its shoppers’ offline habits to drive more engagement online, according to a new report from Quartz.
Walmart has managed to do something very few retailers have accomplished: Convince millions of people its mobile app is useful enough to snag a prime spot on their phones’ home screen.
Read more about Walmart's strategy by clicking here.
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Holiday shoppers go crazy for free shipping
Online shoppers will do anything to quality for free shipping-even spend more money.
Sixty percent of holiday shoppers say they have increased their online spending in the past to qualify for free shipping, according to the 2015 Holiday Shopping Survey from Pitney Bowes.