Mass Merchant

Two leading retailers highlighted different aspects of their digital customer experience efforts at the recent SAP Retail Forum in Miami.

Keri Stelle, director, Target Technology Services, said Target Corp. is trying to modify its entire corporate culture to respond to changing needs of the new digital customer in a session titled, “Who is the Evolving Target Guest?”

“It’s not just about Mom anymore,” said Stelle. “Today, the entire family wields influence over the retail purchase.”

Before retailers compete for holiday sales they are competing for seasonal talent that will have a big impact on their performance. Here’s a look at whose hiring season help and how many positions are being filled.

The TJX Companies is expanding into another country with its acquisition of Trade Secret’s 35 stores.

TJX announced it has completed its acquisition of Trade Secret, an off-price retailer that operates 35 stores in Australia, from Gazal Corporation Limited for $59 million. The acquisition of Trade Secret provides TJX an opportunistic entry into Australia, where TJX currently operates one of its 13 buying offices.

Companies that are partially or entirely devoted to retailing dominate a new list of top brands among U.S. consumers.

According to a new study from Boston Consulting Group (BCG), Apple is the top brand with U.S. consumers. Following are Amazon and Walmart. Other retailers in the top 10 list include Netflix, Costco and Chick-Fil-A.

But the survey also showed that Walmart and Apple rank first and third among America's least favorite brands, indicating that "brand love" can be volatile and turn quickly negative.

New York -- Howard Hughes Corporation announced McNally Jackson Books will open a new location in 2017 at the iconic Seaport District in New York. The independent New York bookstore will set up shop in Schermerhorn Row along the cobblestoned streets of the historic district and bring a new literary experience to the Seaport with a refined and carefully curated selection of books, free interactive event programming, a café with outdoor seating and a family-friendly reading area for children to engage the growing residential community.

Walmart is launching a new initiative to help the 250,000 members of the military transitioning back to civilian life in the United States each year.

The program, called Greenlight a Vet, aims to bring recognition to the veterans a year transitioning back to school, jobs and neighborhoods. Walmart is encouraging everyone to participate by showing their support using a "visible symbol," saying even though we don't always know who are vets are when they aren't wearing uniforms, we should still show them support.

It seems as though off-price is one of the few bright spots in traditional retail these days, so it's no wonder that Hudson’s Bay Company is adding another off-price concept to its portfolio.

Headquarters layoffs are spreading throughout the retail industry with J.C. Penney joining Walmart and Dollar General in making deep cuts to its non-store workforce.

The department store retailer on Thursday said it planned to cut 300 of its 3,400 home office positions to reduce expenses and achieve financial targets.