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Mass Merchant

DreamWorks, Walmart set sail with "Dragon" partnership
It’s not everyday a Viking ship lands in the middle of New York City’s busiest neighborhood, so more than a few heads turned to check out the 40-foot vessel promoting DreamWorks Animation’s How to Train Your Dragon.

The ship, which was flanked by folks dressed in full Viking gear, was stationed at Duffy Square in Times Square on March 22 and March 23 to showcase the film as well as its unique merchandising partnership with Walmart. The Viking ship was the first of more than 2,500 that will be arriving in Walmart stores.
Supervalu names EVP market, real estate development
Minneapolis (Jun. 3) Supervalu has named J. Andrew Herring as its new EVP market and real estate development.

Herring most recently served as SVP real estate and store development. In his new role, he will be responsible for driving Supervalu’s major growth initiatives, including store development for the company’s traditional retail and Save-A-Lot stores and for its independent retailers, as well as new store growth.

'Positive traffic and a strong finish' aid May sales for Fred's

MEMPHIS , Tenn. (Jun. 3) Discounter Fred's noted a 5% rise in its fiscal sales for the month, which ended May 29.

The chain said sales totaled $141.5 million, up from $134.9 million in May 2009. Comparable-store sales for the month rose 3.5%, compared with an increase of 0.2% in the same period last year.

Fred's total sales for the first four months of fiscal 2010 increased 3% to $613.1 million. On a comparable-store basis, year-to-date sales increased 3.5% on top of an increase of 2.1% in the same period last year.
Report: Wal-Mart seeking more acquisitions
Family Dollar same-store sales up 7% in Q3
Five Below starts Ohio expansion
Winn-Dixie offering hurricane supplies discounts
Target to offer Redcard holders an additional 5% off at check-out
Costco and BJ's see comps growth
Walgreen, Rite Aid fall short in May

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