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Eddie Bauer names new COO and CFO
Former VF Outdoor CFO Dan Templin has joined Eddie Bauer as COO and CFO.
With the addition of Templin, current Eddie Bauer CFO Marv Toland was named to the newly created role of SVP of direct with responsibility for the brand’s e-commerce and catalog businesses.
Eddie Bauer CEO Mike Egeck characterized Templin as a seasoned outdoor industry executive whose responsibilities at VF Outdoor, with leading brands such as The North Face, Vans, JanSport and Timberland, will benefit Eddie Bauer.
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Restoration Hardware rebrands as RH
Corte Madera, Calif. -- Restoration Hardware announced Monday it has rebranded the company as RH, in a move to better position itself as a multichannel operation.
According to RH creator Gary Friedman: "Today's RH is a far cry from the hardware and nostalgic discovery item based business it once was. … The new branding positions us for the future and reflects our belief that we can curate a lifestyle beyond the four walls of the home."