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Online sales set new record
Online holiday season sales grew 14% to $42.3 billion, a little short of comScore’s pre-season forecast.
The online measurement firm originally projected that online sales during the November and December period would increase 16% to $43.4 billion. However, after a strong start online sales fizzled a bit in early December and never quite regained enough momentum to achieve the firm’s earlier target.
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Online satisfaction slipped at Walmart
An annual holiday e-retail satisfaction report produced by analytic's firm ForeSee showed a slight deterioration in Walmart’s satisfaction score during the holidays.
Amazon.com, LLBean.com and QVC.com were the top three retailers on ForeSee’s Annual Holiday E-Retail Satisfaction survey while Walmart.com fell in the middle of the pack.