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Study: Small retailers hit by showrooming; pump money into local economy
Irvine, Calif. – Showrooming is not just something afflicting large retail chains. Eighty percent of small retailers also report being affected by showrooming, with 47% indicating a moderate impact, according to new data from small business software provider Sage North America.
In addition, Sage data finds that $68 of every $100 spent at a local retailer stays in the community where it is spent, compared to only $32 out of every $100 spent at a non-local retailer. -
Uber offers on-demand ice cream to mobile users
San Francisco – On July 19, online transportation service provider Uber is offering a one-day promotion where mobile customers could use the Uber app to order on-demand ice cream from an ice cream truck.
App users in 33 global cities, including 22 in the U.S. and Canada, have a one-day “order ice cream” option on their app. If one of several ice cream trucks deployed in each city is available, customers can order a bundle of five to six ice cream treats with payment directly charged to their Uber account.