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Retailers prioritize cross-channel fulfillment
Richmond Hill, Ontario – Cross-channel fulfillment programs are the top omni-channel priorities among retailers, a newly released study of 337 global retail decision-makers, “The Retail Order Management Imperative,” conducted by Forrester Consulting on behalf of OrderDynamics, revealed.
While only 49% of retailers currently use an order management system, many of these solutions are ill-equipped to support complex cross-channel fulfillment offerings.