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Showrooming: How to Compete and Win in the New World
By Jeff Weidauer, [email protected]
Showrooming is the latest in what appears to be a never-ending series of paradigm shifts for retailers. This is the relatively new activity where shoppers visit a brick-and-mortar store, look at a product, and buy it online. Best Buy is possibly the hardest-hit; it’s been slapped with the unfortunate moniker “Amazon Showroom,” which describes just how widespread this phenomenon has become.
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Easton Town Center expansion, Columbus, Ohio
A trailblazing town center is getting more space and a cosmetic update.
Easton Town Center (Columbus, Ohio) co-developers Steiner + Associates and The Georgetown Co. have announced that they will be adding more than 50,000 sq. ft. of new tenants this year and renovating more than 150,000 sq. ft. of existing space.
“Great projects evolve on purpose,” said Yaromir Steiner, CEO, Steiner. “Our vision for Easton has been, and continues to be, to challenge ourselves to make it better every day.”
