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Study: Grocery retailers missing out by not keeping up with social media
San Antonio -- The grocery industry, for the most part, lags in using online shopper insights for shopper and competitive advantage, according to a study developed in partnership with BeaconUnited, a national grocery broker, and ArchPoint Consulting, and powered by business intelligence firm Black Pearl Intelligence. Grocery-related social media conversations are now estimated at 10 million annually, yet many grocers are still slow to respond, the study found.
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ShopperTrak: Foot traffic up 8.2% during ‘Black Weekend’
Chicago -- ShopperTrak reported Tuesday that it estimates retail foot traffic over the Black Weekend shopping period rose 8.2% year-over-year. That equates to more than 594 million store visits between Thursday and Monday.
Retail sales increased 2.7%, with shoppers spending about $22 billion across the weekend's four days. Thursday's "door-buster" deals drove sales and traffic earlier in the weekend.