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NRF: Halloween spending to fall
Washington, D.C. -- Nearly 158 million consumers will participate in Halloween activities this year, slightly less than the historic high of 170 million people last year. New figures from the National Retail Federation (NRF) indicate the average consumer will spend $75.03 on Halloween this year, down 6% from $79.82 last year.
However, average overall spending on Halloween has increased 54.7% since 2005, with total spending estimated to reach $6.9 billion in 2013. Other NRF figures include: -
Catalog Spree introduces in-app beauty department
Los Altos, Calif. – Catalog Spree has launched a new beauty department in its mobile shopping app with lookbooks for retailers including Sephora, Beauty.com, Avon, Bliss, and The Body Shop. Catalog Spree's full-page lookbooks let consumers browse and shop by flipping through pages on an iPad or iPhone.
The app features more than 350 custom lookbooks, as well as traditional digital catalogs. Catalog Spree says the lookbooks have 50% more page clickthroughs than a traditional digital catalog.