eCommerce

Fast growing Internet retailer Wayfair is debuting its latest innovative marketing campaign by way of a song.

The company has partnered with country singer-songwriter Ashley Monroe and premiered her new song, Bombshell, on Wayfair.com, as well as the makeover of the singer's writer's room.

Wayfair teamed up with both Monroe and interior designer, Brad Ramsey, on the redesign of her Nashville-based writer’s room—an inspiring and creative space featuring a variety of Wayfair products.

A notable shift is underway at crowdsourced grocery delivery company Instacart where an evolving business model means some independent contractor workers have gained part-time employee status.

After experimenting with converting independent contractors to part-time employees in Boston, the company also has made the shift in Chicago. Other cities are expected to follow given what Instacart says is a favorable impact on customer service and business results.

Seattle – Nordstrom Inc. plans to open Nordstrom Rack at Waikiki Trade Center in Honolulu, Hawaii. The approximately 34,000-sq.-ft., two-level store is scheduled to open in spring 2016.

The property was acquired by Coastwood Capital Group, LLC in late 2013.

Barneys New York is joining other retailers in embracing social shopping.

Big Lots is targeting Hispanic shoppers with a new Spanish language information hub for Latino customers. 

Big Lots Latino, which provides culturally relevant information including tips and ideas on home decor, beauty & health, food & recipes, and crafts, is just one additional way the company is diversifying its multicultural outreach to this rapidly growing segment of the U.S. population

San Francisco - Instacart, is giving some contract workers the opportunity to become part-time employees. After a successful pilot Boston, the company is now giving its personal shoppers in some cities the option to convert from contractor to employee status.

In a little over three years as a public company, Facebook may now be worth more than Walmart.

The question is, will the social network's surge last?

According to Quartz, over the last year, Facebook’s stock has jumped roughly 30% as the broader S&P 500 has barely managed to keep its head above water. The climb has added more than $65 billion to Facebook’s market value, bringing it to more than $236 billion, just above Walmart’s $235 billion.

Retail licensing group Sequential Brands, whose brands include Jessica Simpson, Ellen Tracy and Avia, is buying Martha Stewart's lifestyle collection, although the domestic diva will maintain creative control over product.