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Simplification Can Help Retailers Adapt to the Mobile Movement
The story of the “mobile first” generation isn’t a new one. Retailers have been told for years that mobile should be at the forefront of business strategy in order to meet consumers’ evolving expectations.
Yet, there appears be a disconnect between existing mobile experiences and consumer sentiment.
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Fred’s posts 8% total sales lift in Q1, 1% comps increase
Fred’s on Thursday reported its earnings for the first quarter ended April 30, posting an 8% increase in total sales and a net income of $1.3 million. The company saw comparable store sales increase 1% for the first quarter, which is slightly better than the 0.8% increase in comps it posted in Q1 2015.