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Party goods retailer bolsters store fleet with Halloween pop-up shops
Party City is getting ready for the Halloween rush. The party goods retailer plans to open up more than 270 Halloween City pop-up stores during its make-or-break season. These locations will bring the company’s store fleet up to more than 1,200 Party City and Halloween City retail outlets. -
Unlikely partners collaborate on exclusive clothing line
What happens when a fast-fashion giant crosses a leading fast-food company? For two companies, it spurred a new fashion collection. Forever 21 and Taco Bell are teaming up to launch an apparel line called The Forever 21 x Taco Bell collection. The line features tops, bodysuits and cropped hoodies for women; a sweatshirt, hoodie and anorak jacket for men, and graphic tees, a pullover and hoodie for girls. All merchandise features each brand’s iconic graphics highlighted by a mix of vibrant prints and colors.

