Direct To Consumer (DTC)

Bauer Hockey: Ice hockey equipment manufacturer Bauer Hockey is throwing its puck in the retail arena. The company will open its first-ever store this summer, in Burlington, Massachusetts, followed by a second location in the fall, in the Minneapolis area.

A look at brands and categories that are growing

I read CSA editor-in-chief Marianne Wilson’s recent “From the Editor’s Desk” column (page 8, March 2015 issue, Chain Store Age) with great interest. Her piece — “The store is back (even though it never left)” — touched on the topic of brick-and-mortar retail expansion and “the relevance of offline retail in an omnichannel world.”

The article got me thinking in more detail about the retail expansion we are seeing in 2015. What brands are growing?

San Diego – Engaging consumers online seems like it should be easy – after all, virtually every consumer is actively online and using multiple social media platforms at this point. However, this also means that all of your competitors are also trying to engage the public across multiple online and social channels, resulting in a huge morass of digital noise. To stand out, retailers need to ensure their digital engagement strategy is consistent, timely and personalized.

Uber is reportedly planning to launch a same-day online retail delivery service, with hundreds of major retailers eyeing the service as an option. 

Wellesley, Mass. - Regional grocery chain has opened its flagship Downtown Crossing Boston supermarket in the newly restored Burnham Building. Roche Bros. is the first large-scale grocery store to be built in Boston's Downtown Crossing.

San Francisco – Uber is reportedly planning to launch a same-day online retail delivery service. According to TechCrunch, Uber has already issued training documents for drivers and couriers who want to participate in the service.

About 400 retailers including Neiman Marcus, Louis Vuitton, Tiffany’s, Cohen’s Fashion Optical and Hugo Boss are said to be considering participating in what will be called the Uber Merchant Delivery Program. Training documents reference retailers Hugo Boss and Cohen’s Fashion Optical as examples.

While other retailers try to hone their social media and omnichannel skills, Victoria's Secret is creating excitement once again the way it knows best: by announcing a new team of crystal-decorated, 6-inch-heel wearing models.