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  • Microsoft turns store into digital showroom

    Microsoft introduced its HoloLens interactive 3-D virtual reality platform at the beginning of 2015. So far, it has not entered wide use among consumers or businesses.

    According to The Verge, Microsoft is promoting HoloLens with a HoloLens Experience Showcase live demo area in its New York flagship store.

    Read more by clicking here.

  • Newegg walks the personalization talk

    Holiday shoppers who need a friendly ear while looking for products online may want to check out Newegg.com.

  • Study: Online sales, browsing come from different sources

    This holiday season, both laptop/desktop computers and mobile phones will play a critical role in the online path to purchase.

    According to a new study of more than 1,000 U.S, consumers from online discount platform Ebates, more than half of Americans (53%) are choosing to use their laptops to shop this holiday season, followed by their home computer (39%) and their mobile phone (24%).

  • GameStop opens 1,000th tech brands store

    GameStop’s Technology Brands division has reached another milestone toward its goal of generating $1.5 billion in revenue by 2019.

    The retailer announced it has opened its 1,000th technology brand store. The company now boasts the title of largest video game retailer in the world, as well as the largest AT&T authorized retailer and largest Apple-authorized specialist in the United States.

  • Report: Some Apple stores going more upscale

    Angela Ahrendts, senior VP of retail for Apple and former CEO of Burberry, is taking a more luxe approach in some of the company’s retail stores. “The stores are the best physical manifestation of the brand,” Jan Dawson, an analyst at Jackdaw Research, told the New York Times. “Angela is bringing her sensibility to that experience.” [New York Times]

  • RadioShack just named who as its chief creative officer?

    An entertainer, actor and television personality — who also happens to be the ex-husband of recording star Mariah Carey — has been tapped as the creative head of the reborn RadioShack.

    The chain announced it has hired Nick Cannon as its chief creative officer. And he won’t just be a figurehead or celebrity pitchman, according to the company.

  • HHgregg not looking good heading into holidays

    HHgregg 's CEO says the company is on track to meet key financial objectives even though it posted negative same-store sales growth and a larger loss in the second quarter.

  • Microsoft, New York City

    Microsoft made its Manhattan debut with a 22,369-sq.-ft. flagship on Fifth Avenue — its largest location to date.

    Six years in the making, the store puts a spotlight on the software giant’s ever-expanding product line, and boasts the first-ever in-store display for Microsoft Surface Hub.

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