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  • Claire's names new marketing head

    CHICAGO —  Claire's Stores has named Dina Keenan as global SVP/chief marketing officer.

    Keenan recently joined the company, and is a proven marketing executive with more than 20 years of global experience in marketing strategy, brand development, advertising and retail. Her unique cross-disciplinary background comprises both agency and client side experience including The Integer Group, Bath & Body Works, Elizabeth Arden Red Door Salons & Spas and Bozell Worldwide. The CMO position reports into Jim Fielding, CEO.

  • Claire's names chief marketing officer

    Chicago -- Claire's Stores announced Friday that Dina Keenan has been appointed global SVP and chief marketing officer, effectively immediately.

    Keenan’s experience in marketing strategy, brand development, advertising and retail include stints at Bath & Body Works, Elizabeth Arden Red Door Salons & Spas, and Bozell Worldwide.

    One of the initial focuses for Keenan will be to align her organization to support the global brand needs of Claire's and Icing, the company said.

     

  • Macy’s, Kohl’s have positive January results

    New York -- Department store retailers reported strong sales in January as shoppers responded positively to post-holiday clearance events.  

    Overall, the 20 retailers reporting January comps saw an average rise of 5.1%, according to the International Council of Shopping Centers, which beat the mall trade group’s 3% forecasted rise.

  • Zappos teams with Kenshoo Social and Shoutlet on Facebook marketing

    San Francisco -- Social marketing platform Kenshoo Social said Wednesday that it has completed an integrated Facebook marketing campaign for Zappos and cloud-based social marketing platform, Shoutlet.

    During a two-month test on a single-brand page, Zappos’ Facebook posts generated approximately 85,000 visits to its website. The traffic produced an average order value on par with its paid search and social marketing programs and achieved an average conversion rate of 1.75%.

  • Zappos tailors Facebook to fit revenue goals

    SAN FRANCISCO -- Social marketing platform Kenshoo Social said Wednesday that it has completed an integrated Facebook marketing campaign for Zappos and cloud-based social marketing platform, Shoutlet.

    During a two-month test on a single-brand page, Zappos’ Facebook posts generated approximately 85,000 visits to its website. The traffic produced an average order value on par with its paid search and social marketing programs and achieved an average conversion rate of 1.75%.

  • Limited sees comps boost

    COLUMBUS, Ohio — Limited Brands reported that comparable-store sales for the fourth quarter were up 5% and that net sales for the same period were $3.86 billion compared with $3.5 billion for the same period last year.

    For the month of February, the company posted sales of $986.4 million compared with $774.5 million for the same period last year. Same-store sales for the month rose 9%. 

  • Retail sales results mixed in January

    New York -- Although there were some surprising gains among retailers in January, for the most part results were expectedly mixed, as consumers took a hit on their take-home pay from higher payroll taxes but cooler weather gave a boost to others.

  • Discount sector posts strong January showing

    New York -- There were few missteps among the discounters in January, as most posted strong results, many surpassing Wall Street expectations.

    Target reported a same-store sales rise of 3.1%, topping Wall Street expectations. Total sales surged 29.6% to $5.97 billion in January.

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