Apparel

NEW YORK — Popular women's magazine Cosmopolitan is leveraging its brand in the retail space by launching its first-ever fashion collection at JCPenney.  The collection includes lingerie, sleepwear, footwear and handbags, available now exclusively in more than 600 JCPenney stores nationwide, as well as on JCP.com.

SAN FRANCISCO — Levi Strauss & Co has named longtime apparel executive Seth Ellison president of the global Dockers brand effective Sept. 10.

CITY OF INDUSTRY, Calif. — Jerry Cook has resigned as chief store officer of Hot Topic, the retailer announced Thursday. The resignation is effective Feb. 28 and because of Cook's plans relocate his family to Texas and pursue other professional opportunities.

New York -- Fashion and technology combine to surprise customers and engage them in new ways at Bloomingdale’s flagship in New York City and other locations across the country.  The department store retailer had deployed a 3D virtual dressing room, called Swivel, which is supported by Microsoft Corp.’s Kinect for Windows motion sensing technology. With Swivel, customers can “try on” clothes without having to go through the actual physical process.

New York -- Nine West has opened the first standalone store for its Vintage America Collection line. The store, in New York City’s SoHo neighborhood, reflects the modern bohemian ethos of the brand.

San Francisco -- Gap Inc. announced Friday that it will open its first standalone store in Mexico, part of the retailer’s previously announced global expansion strategy.

The new store, to be located at Interlomas Mall outside Mexico City, expands on Gap’s store-in-store concepts in Liverpool Department stores in the region.

City of Industry, Calif. -- Hot Topic announced that Jerry Cook has resigned as chief store officer, effective February 28, 2013. He is leaving the company to relocate his family to Texas, and will pursue other professional opportunities.

A new, kids-only sports store in Manhattan, Rookie USA, is utilizing the latest in innovative HD projection and audio-visual technology to engage and inform shoppers.

The technology, the Tensator Virtual Assistant, projects an image of New York Knicks’ player Carmelo Anthony that, at nearly 7 ft., captivates shoppers with its 3D look and feel. The image provides store and branding information, and even shares basketball tips.

SEATTLE — David's Bridal, a retailer of wedding attire and other nuptial-related items, has signed on to use Mercent's Retail software platform.

David’s Bridal is utilizing Mercent Retail to increase online sales, revenue and profits across Amazon.com and high growth comparison shopping engines, Mercent said.

WAYNE, N.J. — Halloween has arrived at Toys"R"Us. The retailer has launched Trick“R”Treat “boo”tiques in its stores nationwide and online. The designated shops will feature the usual assortment along with an all-new, affordable line of classic Halloween fashions for infants, toddlers and big kids called Boo!, available exclusively at Toys“R”Us stores nationwide.

THe Boo! line will include bumble bee, monster, pumpkin and other popular customes ranging in price from $14.99 to $29.99.