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The new face of denim at Express
Express has recruited a new supermodel to serve as the face of its fall 2015 denim collection.
U.S. supermodel Karlie Kloss will star in the retailer's "Fit for You" advertising campaign photographed by Lachlan Bailey and styled by Claire Richardson. The official campaign launches July 2015 in print, digital, in-store, and on social media.
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J. Crew to launch new store concept
New York -- J.Crew Group, a company struggling to regain its mojo, is jumping into the value category.
The company announced it will launch a new store banner, J.Crew Mercantile, selling lower-priced (“value-driven”) merchandise with classic J. Crew styles for women, men and children. The first J.Crew Mercantile store will open in late July, at The Shops at Park Lane in Dallas. The retailer plans to open more Mercantile stores in strip centers and some malls, Bloomberg reported.

