Insights

Just as the agora in Ancient Greece was the central meeting place where the community could come together to purchase goods from the market, connect with their friends and learn about the latest news, so too are today’s modern shopping centers a place that connects local residents. Today, by leveraging their structure and location, shopping centers can go one step further to affect positive change in their local communities and the nation at large by back to make local residents’ lives better.

A harried mother in the baking aisle can’t find lemongrass spice. A teenager in the junior department can’t decide which T-shirt to buy. A family in sporting goods is disappointed that the tent for their camping trip appears to be out of stock.

It’s no secret that the rise of mobile devices is empowering consumers and altering the way they shop. But mobile isn’t just changing the game for consumers. It’s also empowering chain stores to take advantage of those behavior changes to strengthen customer relationships and distinguish the in-store experience.  

Here are five simple ways that chain stores can take advantage of mobile devices like tablets to enhance and differentiate the in-store experience and drive sales:

No one wants to get hurt. It is much more preferable to go about our days without the pain, frustration, or aggravation of an injury. Therefore, it comes as no surprise that often immediately following a workplace injury, the first question asked is, “When can I go back to work?” Employers share these sentiments. After all, healthy employees are good for business; however, the path from injury to resuming work duties is not always a smooth one. It can be difficult to balance the concerns of the employer and the injured worker alike.

For decades, buying and installing phone systems in retail stores has remained a mundane experience. Times have changed.

While Mardi Gras celebrations ended earlier this spring, there are many software vendors that still have the Mardi Gras masks on as they pretend their cloud apps are SaaS – they are “SaaSquerading”(phrase coined by blogger Brian Sommer). There is a distinct difference between cloud computing and Software as a Service (SaaS) and it’s important for professionals to know why the difference matters.

New York -- Dutch supermarket giant Ahold has agreed to buy Belgian rival Delhaize, creating the sixth largest food retailer in the United States. Keith Anderson, VP of strategy & insights for Profitero, and formerly a retail analyst with RetailNet Group, offers his thoughts on what led to the merger, and what it may bring.  

While the Confederate flag has been an increasing source of controversy in recent years, retailers have long sold items featuring its image with no major outcry. But following the tragic shooting in Charleston, consumer sentiment against the “Stars and Bars” intensified to a degree that made selling Confederate flag-themed merchandise unacceptable to a large portion of the public within a few days.