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Tech Guest Viewpoint: Reimagining the In-Store Experience
By Andy Wong, co-founder and VP of client services, Mobispoke
The rapid adoption of e-commerce in the digital age has fundamentally changed the way people shop. The online shopping experience today is not only richer and more engaging than in-store, but it is also personalized to each individual consumer, offering outfit pairings and special discounts based on a consumer’s profile.
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Retail Rap: Is the Apparel Industry Dressing Down?
In a column I wrote between Black Friday and Christmas last year, I talked about how “apparel sales have been languishing”, and I mentioned that the “industry buzz is all about the struggles in apparel, where retailers just can’t seem to discount clothing enough to get things to pick up.”

