Wendy's

Coca-Cola is shifting the interface of its “Freestyle” soda machines directly to customer phones, with help from Amazon Web Services (AWS).

Face-to-face human contact is not necessary for a brand to make a strong connection with consumers.   

Restaurants and retailers around the country continue to be plagued with the threat of cyber-attacks. Target, Eddie Bauer, Walmart, Wendy's, O'Charley's, are just a few of the major brands recently affected by data breaches, leaving millions of consumers' credit card information at risk.  

The Wendy’s Company has extended its commitment to reducing energy.   The restaurant chain has joined the Environmental Protection Agency's Energy Star Program and will work to improve energy efficiency through a strategic, corporate energy management program that will enhance the company's energy strategy.  

The Wendy’s Company is in the spotlight for dramatically reducing energy usage.    The company received two environmental awards from the 2016 Lighting Energy Efficiency in Parking (LEEP) campaign. Wendy’s was recognized for the largest absolute number of facility upgrades and highest percentage energy savings in a retrofit of a parking lot.   

The U.S. Department of Energy recognized The Wendy's Company, and one of its franchisees, Wendco Group, for its energy-saving efforts.   Wendy’s Company and Wendco Group, which operates 43 Wendy's restaurants in Alabama and Florida, are participants in the DOE’s Better Buildings Challenge. The program aims to make commercial, public, industrial and residential buildings 20% more energy efficient over the next decade.     

Joining the ranks of progressive burger chains that are jumping on the experience bandwagon, Wendy’s has engaged Service Management Group to measure the customer experience in all of its North America and international restaurants.   

The Wendy's Co., which was first reported to have suffered a POS breach in January 2016, is still discovering evidence of hacking attacks.

The fast food chain announced that additional malicious cyber activity has recently been discovered in some franchise-operated restaurants. Wendy’s has disabled the malware where it has been detected.