Walmart

BENTONVILLE, Ark. — Walmart has bolstered its Easter assortment, offering a number of popular holiday items at competitive price points. For example, the retailer is offering a five-pack of Cadbury Eggs for $2.78, Marshmallow Peeps for $1 each and Starburst Jellybeans for $1.88.

To build their Easter baskets, Walmart is offering customers green Easter grass for 28 cents, plastic Easter Eggs (10 ct.) for 50 cents and Easter buckets/baskets for 97 cents each. 

Boston -- Amazon.com is America's most relevant retailer, followed by Target, according to Brodeur Partners’ Retail Relevance Top 10 ranking. The study asked shoppers to look at 21 of the nation's top retailers and select the "most" and "least" personally relevant retailer in four specific areas: practicality, values, sensory appeal and social appeal.

Amazon wasn’t always a threat to Walmart, but as the only retailer grows and offers more of the same products as traditional mass retailers, it has become hard to ignore. This article from Businessweek examines how Amazon has influenced Walmart’s approach to online.

Walmart has joined Adidas, H&M and Levi’s a member of the Better Cotton Initiative’s Fast Track program to encourage the production and purchase of sustainable cotton. For its part, Walmart will give $650,000 in grant money to help cotton farmers become more efficient and eco-friendly in their production. Read more.

It seems like forever that that Walmart has been describing the performance of its apparel department as “a work in progress,” but this could be the year things turn around thanks to a number of factors working in the company’s favor.

For starters, the return to basics emphasis is giving Walmart customers what they want and expect from Walmart, just as the market for apparel is enjoying strength and disruption at a competitor is creating the potential for share gains.

Walmart chief merchandising officer Duncan Mac Naughton was back in Canada earlier this week at the CIBC World Markets Retail and Consumer Conference in Toronto sharing a message of improved traction and accelerating momentum.

MONTREAL — Walmart Canada and Breakfast Clubs of Canada, an organization that provides breakfast to Canadian school children, have raised $2.9 million through their Help Them Shine Campaign.

The money raised will help launch 125 new in-school breakfast programs and increase its training programs with a specific focus on nutrition, youth self-esteem and volunteerism, according to a press release.

LOS ANGELES, Calif. — Parents of "Alvin and the Chipmunks" fans may soon be heading to Walmart to snatch up items from the retailer's exclusive children's line from Fox Consumer Products. The launch of the collection coincided with the Blu-ray and DVD release of "Alvin and the Chipmunks: Chipwrecked" in Walmart stores on March 27.