Albertsons pilots dynamic ads across Facebook and InstagramAlbertsons Companies is shaking up its digital circular. Walmart adding creative partners to retail media networkWalmart is expanding the range of partners associated with its Walmart Connect closed-loop media business. Macy’s opens customers to off-site ad targeting Macy’s Inc. is partnering with a demand-side advertising platform to increase the reach of its retail media network. Dollar General extends ad reach across Meta network Dollar General is partnering with the parent company of Facebook to offer advertisers on its retail media network new placement opportunities. Walmart enhances connected TV ads via new partnership Walmart is integrating a connected TV (CTV) personalization and optimization platform into the demand-side platform (DSP) of its retail media network. BJ’s connects advertisers with customers across channels BJ’s Wholesale Club Holdings Inc. is joining the club of retailers operating proprietary media networks. Kroger-Albertsons Merger: The tech perspective The proposed blockbuster Kroger-Albertsons deal would create a major grocery technology player. Sam’s Club connects ad platform to media marketplace Sam’s Club continues revamping its ad targeting solution with a new partnership. Albertsons offers CPG advertisers verified customer data Albertsons Companies Inc. continues extending the reach of its retail media network. Sam’s Club streamlines ad targeting Sam’s Club is following the lead of its parent company Walmart and revamping its ad platform. First Previous 1 2 3 Next Last
