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Five Retailer Benefits from Shifting Paper Forms to Mobile Apps
By Jason Peck, Director of Marketing, Canvas
Business adoption of new technologies often flows from their personal use. This certainly applies to mobile apps and devices. The ability to download an app in seconds, share photos and data via the cloud in real-time, and communicate from any location at any time have evolved from “nice to have” to “need to have.”
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Johnston & Murphy bolsters omnichannel capabilities with Demandware
Premium footwear, accessories and apparel brand Johnston & Murphy has selected Demandware to help it bolster its omnichannel capabilities.
Johnston & Murphy recently launched a new e-commerce site, www.johnstonmurphy.com, on Demandware. The brand plans to leverage the commerce platform to enable mobile optimized shopping experiences via responsive web design, and the integration of online and offline channels to provide customers with “buy anywhere, fulfill anywhere” capabilities.