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Under Armour taps former Aldo CEO for key role amid management changes
Under Armour founder and CEO Kevin Plank is stepping back from his role as president. The sporting goods company announced that retail veteran Patrik Frisk will become president and COO, effective July 10. He will have responsibility for the company's go-to-market strategy and the successful execution of its long-term growth plan and report directly to Kevin Plank, who has also held the title of president since 2010.