Microsoft

Finding the right balance between providing consumers targeted and offers while still respecting their privacy is ongoing battle for mobile marketers. Now, the The Federal Trade Commission, the nation’s chief privacy agency, has issued a staff report recommending ways that key players in the rapidly expanding mobile marketplace can better inform consumers about their data practices.

BrandMasters is the name of a new experiential marketing agency created by Crossmark, one of the companies that executes in store activities at Walmart under the Shopper Events banner.

BrandMasters is the name of a new experiential marketing agency created by Crossmark.

By Mike Troy

Mobile, social, solution, cloud, big data, SaaS, optimize and engage. It was impossible to have a conversation at the National Retail Federation convention in New York without hearing these words — a lot.

BELLEVUE, Wash. – Former Microsoft executive James S. Pinckney has joined Coinstar as its new corporate leader of strategy and operations, a newly created position.

The move comes a week and a half after the provider of automated retail solutions named J. Scott Di Valerio as its new CEO.

Pinckney has more than 25 years of international general management, strategy and sales experience from Lenovo, Microsoft Corp., The Sabre Group and Hitachi Data Systems Corp.

CITY OF INDUSTRY, Calif. — Intel, Samsung and Microsoft were among the six recipients recognized with a 2013 Eggie Award for Partners of the Year.

Presented by Newegg, a leading consumer electronics e-retailer, the Eggies are awarded to vendor partners and customers who have made outstanding contributions and supported Newegg’s growth efforts.

Redmond, Wash. -- Microsoft announced that J.C. Penney is rolling out Microsoft Office 365 as part of its effort to simplify and modernize technology solutions.

NEW YORK & LONDON — Nook Media, a subsidiary of Barnes & Noble, has teamed up with Pearson, a leading global learning company, to accelerate customer access to digital content.