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JCPenney Co.

  • J.C. Penney pins future on new, three-tiered pricing strategy and in-store shops

    New York City -- Ron Johnson, CEO of J.C. Penney, unveiled his hotly anticipated vision for the chain’s future on Wednesday. The chain is looking to transform itself and the entire department store shopping experience with a three-pronged pricing structure, far less promotional clutter, and in-store shops (as many as 80 to 100) within its stores.

    Called the "fair and square" pricing strategy, the new model is designed to offer appealing initial prices that are not confused by multiple promotions, deep discounts and daily sales. 

  • Nanette Lepore brings teen fashion to JCPenney

    PLANO, Texas and NEW YORK — JCPenney announced that it has partnered with fashion designer Nanette Lepore to bring her first teen-focused line to its stores. Inspired by her teenage daughter, the line "l'amour nanette lepore" will be available exclusively at JCPenney and will debut as its own distinct shop beginning February 2013.

  • Macy's sues Martha Stewart Living for breach of contract

    New York City -- A New York state Supreme Court filing on Monday disclosed that Macy’s Inc. is suing Martha Stewart Living Omnimedia Inc. for breach of contract after Martha Stewart set up a new deal last December with J.C. Penney to sell products at its stores.

    According to Macy's, Martha Stewart Living granted it product exclusivity under a 2006 agreement. J.C. Penney, which acquired a 16.6% stake in the company in December, plans to open Martha Stewart Living in-store shops, beginning in 2013, which violates that exclusivity, said Macy’s.

  • Macy's: Martha Stewart, JCP deal not 'a good thing'

    NEW YORK — A New York state Supreme Court filing on Monday disclosed that Macy’s Inc. is suing Martha Stewart Living Omnimedia Inc. for breach of contract after Martha Stewart set up a new deal last December with JCPenney to sell products at its stores.

  • Reports: Target mulls new pricing strategy

    New York City -- Target Corp. is mulling a  new pricing strategy amid increased competition from online and brick-and-mortar rivals, according to reports by the Associated Press and Dow Jones.

    The reports said that Target  has sent a letter to some of its key vendors as part of a potential new strategy to bolster its competiveness. The news comes just days before J.C. Penney is scheduled to announce a major overhaul in which pricing is likely to play a key role.

  • JCPenney to announce big changes

    DALLAS — JCPenney Co. will host a two-part launch event where senior management will outline its much-anticipated plan of transformation on the mornings of Jan. 25 and Jan. 26 in New York City.

  • J.C. Penney to announce big changes on Jan. 25

    Dallas -- J.C. Penney Co. will host a two-part launch event where senior management will outline its much-anticipated plan of transformation on the mornings of Jan. 25 and Jan. 26 in New York City.

  • JCPenney picks another Apple alumnus for chief technology role

    PLANO, Texas — Another former Apple executive has joined the ranks at JCPenney. The company announced Wednesday that Kristen Blum, a former director of supply chain and International retail for Apple Inc., has been named EVP and chief technology officer, effective Jan. 23. 

    Blum reports to COO Mike Kramer, and has responsibility for the  company's JCP.com business and information technology systems.

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