Genesco bolsters merchandising operations
As Genesco expands its business, it needs an inventory management platform that can scale just as quickly — now it has one.
The retailer and wholesaler of branded footwear, headwear and apparel initially deployed an automated retail inventory management platform, called Vision Merchandising, from Jesta in 1998. At the time, the company operated less than 500 stores, and used the system to support the firm’s exponential growth and empower users to work more efficiently.