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Shoppers are impacted by rising grocery prices and shrinking package sizes
New York City -- A survey released Tuesday by Deloitte found that 87.7% of shoppers believe prices in food stores are escalating and 74% say the size of some packaged goods is smaller.
According to Deloitte’s new “2011 Consumer Food and Product Insight Survey,” thanks to higher food prices and rising gas prices, 72.7% of consumers are making fewer trips to the grocery store to save money and 40.8% are purchasing fewer items overall.