Authentic Brand Group, Saks Global launch brand incubator platformAuthentic Brands Group and Saks Global are joining forces to launch a new luxury platform. HanesBrands in $1.2 billion deal to sell ChampionAuthentic Brands Group has added an iconic activewear brand to its growing portfolio, which includes Reebok, Billabong, Eddie Bauer and more. Reebok partners with Instagram for AI-based digital sneaker design Reebok is letting customers create customized digital sneakers on Instagram using an artificial intelligence (AI) tool. Report: Simon sells stake in Authentic Brands Group for $1.2 billion Simon Property Group has sold its remaining stake in brand management firm Authentic Brands Group. Authentic Brands Group optimizes online customer experience with AI A global brand management company is enhancing online merchandising, search and personalization with artificial intelligence (AI).