With the holiday’s fast approaching, the Internet is running rampant with news of the iPhone X stealing the holiday shopping limelight and Amazon’s Black Friday deals.
Retailers of all types are seeking new ways of communicating more directly with their customers in digital modes beyond email, including chatbots, marketing automation and email response management.
Defying stubborn department store and mall traffic weakness — and after an abysmal start to the retail year — consumers are loosening their purse strings, just in time for the critical holiday season.