Adobe

New York – Brooks Brothers is connecting data to the customer experience in order to replicate the highly personalized shopping environment of its stores on its e-commerce site.

“We are connectors,” Cindy L. Hicks, director of analytics for Brooks Brothers, told the audience during a session at last week’s Internet Retailer conference in Chicago. “Our job is to connect data to the customer experience with a software package.”

San Jose, Calif. -- Facebook brand engagement has risen 896% on a year-over-year basis, according to a new study from Adobe Systems Inc., with mobile users accounting for nearly one-quarter of all engagement.

Engagement on Facebook is expected to surge in the fourth quarter, Adobe's Digital Index for third quarter 2012 points out, as brands continue to invest in social marketing and take advantage of the latest Facebook platform changes (e.g., Timeline) to target consumers.

CHICAGO — Walgreens on Saturday will be hosting its first Mobile Photo Hack Day — a contest between mobile photo application developers in creating a "groundbreaking" application using Walgreens' QuickPrints SDK.

All entries will be reviewed by a panel of notable judges:

• Kobie Hatcher, solutions director at AIM Consulting, a technology solutions and services company providing resources in flexible configurations;

Deerfield, Ill. — Walgreens on Tuesday extended its innovation in mobile technology with the introduction of a developer portal that allows third-party software developers to integrate the Walgreens QuickPrints software development kit, enabling photo printing directly from iPhone and Android mobile devices.

Indianapolis -- Hhgregg has officially launched its new e-commerce website. The retailer’s key development partners for the new site include Rosetta, the implementation partner; IBM, the ecommerce platform provider, and Adobe for imaging, recommendations and site analytics.

The new site features enhanced functionality, delivers on the company’s “We Help” brand promise and brings hhgregg’s superior in-store experience online.

New features include:

By Rudy Pataro,  [email protected]