Inter Ikea Systems BV

New York -- Swedish retailer Ikea has bought a wind farm in Ireland to power its furniture stores in Dublin and Belfast, according to a report by the Belfast Telegraph.

The Irish facility’s four turbines are expected to generate 25,000 megawatt-hours (MWh) of electricity and bring the total number of Ikea-owned windmills to more than 100 in the U.K., Germany, France, Poland, Denmark and Sweden.

By Karen Lowe, [email protected]

Ikea uses sustainability to drive innovation and shape investments. The company’s latest investment involves a 7.65 megawatt Carrickeeny wind farm, which it plans to purchase from global wind and solar company Mainstream Renewable Power. 

Mainstream has started construction on the project, which is located in Leitrim in the northwest of Ireland and is expected to be operational in early 2014. As part of the deal, Mainstream will operate and maintain the wind farm on behalf of Ikea for its 20-year lifespan.

BURLINGTON, Mass. — 89 Degrees, a customer engagement agency that leverages data and analytically driven strategy for maximum ROI, has named Rosie Poultney VP, analytics.

“Rosie is a key hire in our evolution as a customer engagement agency, linking digital technology and analytics to drive omnichannel marketing in powerful new ways,” said Phil Hussey, president of 89 Degrees. “Adding Bill Pena recently as VP of technology services was another major step in this direction, as we bring world class talent to our technology solutions.”

I’m sure I’m not the only one who has some pretty vivid memories of back- to-school shopping: getting dragged out alongside my mother to buy new outfits and a few No. 2 pencils. Now, it seems like everyone in the retail world is finding a way to join the party.

LOS ANGELES — Ergobaby has named former VP of digital at Mattel and group strategy director at the DuMont Project, Cynthia Neiman, as the company’s CMO.

Neiman has more than 20 years of experience developing multichannel marketing strategies for both global corporations and internet startups. In addition to developing digital strategies for leading brands and retailers at digital consultancy the DuMont Project, Neiman also boasts deep experience in many consumer products categories including infant, pre-school, digital games and pets. 

CONSHOHOCKEN, Pa. — Leading home furnishings retailer Ikea has extended its partnership with ECOtality, a clean electric transportation and storage technologies company, and plans to add 24 Blink electric vehicle charging stations across eight more locations in the United States.

CONSHOHOCKEN, Pa. — Ikea was joined by journalist and television host Lisa Ling to mark its third annual Life Improvement Project with a $50,000 donation to Save the Children’s early education programs.

In addition to the donation, Ikea provided home furnishings, design advice and manpower to help make over a Family Head Start/Early Learn location in Brooklyn, N.Y., a Save the Children-supported facility which was affected by Hurricane Sandy.