Study: Most consumers influenced by viral trendsViral moments are playing a key role in what consumers are buying – and that’s putting increased pressure on supply chain firms to deliver. TikTok is a done deal – the time for waiting is overThere is no longer any excuse for U.S. retailers not to have an active TikTok presence. Facebook partners with Netflix for ‘Bridgerton’ store on Marketplace Facebook is offering a curated shopping experience for fans of one of Netflix's most popular streaming series. Study: $8.7B in annual home décor purchases fueled by social media-driven trends Viral trends on social media — despite fizzling out after a short amount of time — are driving a large share of online impulse purchases. Survey: Majority of social media purchases fueled by online influencers Social influencers are continuing to play a key role in what consumers purchase through social media. EXCLUSIVE: How Labubu popularity reveals broader collectible trends The "it" product of this holiday season is the current peak in a bigger wave of consumer interest in popular collectible products. How awareness is becoming the point of sale By the time a customer recognizes a need, you have probably already lost them. TikTok is sticking around - is your retail enterprise ready? A deal that would allow TikTok to continue operating in the U.S. is much closer to reality, and retailers need to begin preparing now. eTail Boston: How agentic AI and TikTok are shaking up retail The dominant subjects at the recent eTail Boston e-commerce and omnichannel retail conference were the rapid emergence of agentic AI and TikTok as digital retail tools. Why retailers are engaging shoppers on Snapchat Your kids are probably on Snapchat, and your competitors are definitely checking it out. First Previous 1 2 3 4 Next Last