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Seasonal

  • J.C. Penney brings new meaning to ‘mall Santa’

    Mallgoers who need to see what’s happening at the North Pole before they believe in Santa Claus will have their doubts erased, thanks to J.C. Penney. According to Advertising Age, Penney is using Oculus virtual reality headsets in an immersive holiday promotional experience called “Twas the Flight before Christmas” at four select malls. Customers will be able to interact with a virtual “Santa’s Workshop” environment.

  • CBL bridges the gap between digital and physical with #MerryMallidays promotion

    Chattanooga, Tenn. -- CBL & Associates Properties along with its corporate partner, Coca-Cola, are encouraging shoppers at CBL Malls across the country to get social this holiday season with an in-mall holiday promotion.

  • HomeGoods finds a home at Millcreek Mall Complex

    Youngstown, Ohio -- Cafaro Company announced off-price home fashion retailer HomeGoods is the latest addition to the Millcreek Mall Complex located in Youngstown, Ohio. This new 25,000 sq. ft. store will open its doors in the summer of 2016 in the Millcreek Pavilion section of the complex, next to Michael’s.

  • Toys 'R' Us is focused on 'flawless' as it goes into holiday home stretch

    With the financial picture improving modestly at Toys “R” Us, CEO David Brandon said the company is ready to build on third quarter successes during the final days of the holiday season.

  • Focused on flawless, Toys “R” Us ready for stretch run

    With the financial picture improving modestly at Toys “R” Us, CEO Dave Brandon said the company is ready to build on third quarter successes during the final days of the holiday season.

  • Study: Delivery providers stumble in key metric

    In the first part of December, delivery providers experienced difficulties that probably left some holiday shoppers less than merry.

    According to analysis of what more than 130,000 shoppers said in surveys about on-time deliveries of their full orders between Dec. 1 - Dec. 10 by Bizrate Insights, a division of Connexity, the timeliness trend is clearly downward.

  • Food Lion plays mobile savings tune

    Food Lion is launching an omnichannel coupon initiative that combines fun with savings.

    Now through Jan. 1, customers can access digital coupons through the Shazam smartphone app while shopping in Food Lion stores. Food Lion has partnered with interactive marketing firm Mood Media Corp. on the campaign.

  • LEGOLAND Discovery Center Philadelphia opening in 2017

    Plymouth Meeting, Pa. -- PREIT will begin construction next summer on LEGOLAND Discovery Center Philadelphia at Plymouth Meeting Mall in Plymouth Meeting, Pennsylvania. The 33,000 sq. ft. attraction, is a unique indoor attractions based on the popular LEGO brick, designed for families with children aged 3-10.

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