Winter Holidays

Chicago - Overall marketing and advertising budgets at leading U.S. retailers will rise by 1.% this year, compared to a decline of .98% in 2013, with 72% of retailers expecting to spend about the same amount on marketing and advertising compared to last year, according to the BDO Retail Compass Survey of CMOs, by BDO USA.

At a time when food pantries have a critical shortage of supplies and increased demand from those in need, Walmart is making a major pledge to help the hungry.

Framingham, Mass. – Staples Inc. aims to make shipping both cheaper and easier for frazzled shoppers this holiday season. Staples is offering 20% off shipping services through Dec. 23 with coupon, and an expanded selection of packaging and shipping supplies.

Online sales are expected to reach $300 billion in 2014, $335 billion in 2015 and $512 billion by 2020.

According to business forecasting experts at FTI Consulting Inc., online sales will continue to grow at a double-digit rate for the next several years.

New York - Despite some of the most promotional activity and extended operating hours the retail industry has ever seen, total spending for the four-day Black Friday weekend came in below projections, down a surprising 11.3% from last year.  According to the National Retail Federation's preliminary figures,  weekend spending dropped to  $50.9 billion from $57.4 billion last year.   

Buying tech products was the No. 1 priority on consumers’ shopping lists this past holiday weekend, according to a new survey from the Consumer Electronics Association (CEA).

New York - Macy's Herald Square has unveiled its 2014 Christmas windows. Titled "Santa's Journey to the Stars," this year's display follows the adventures of Alex, a young boy who receives a magical and mystical telescope that enables him to experience the wonder of Christmas on other planets before landing back on Earth at the Macy's Thanksgiving Day Parade.  

Cyber Monday, the day of the year that traditionally sees the highest volume of digital shopping transactions, falls this week. In honor of the occasion, I’d like to offer three tips on how to keep the spirit of Cyber Monday alive throughout the year.   Obviously retailers cannot afford to offer Cyber Monday-level online bargain prices all year long, but there are several non-monetary steps they can take.   Make It Personal