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And Amazon’s holiday pricing strategy is…
An analysis of Amazon.com’s holiday pricing for its best-selling items reveals two key strategic trends.
According to research from product intelligence technology provider 360pi, Amazon’s top two price dynamic categories: were best-selling office/school products (55% repriced one day to the next) and best-selling toys/games (45%).
Other categories that saw a high level of price dynamism were electronics and clothing, which are both highly contested gift categories.

