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Research Topic

  • Study: Amazon, HSN among best customer experiences

    New York – Retailers Amazon.com, HSN, Newegg, QVC and Zappos.com were among the 15 companies receiving the highest ratings in the 2015 Forrester Research Customer Experience Index. Forrester data indicates that improving the customer experience is a strategic priority for 73% of businesses, yet only 1% of companies deliver an excellent customer experience.

  • Where the retail sales are this spring

    Retailers with a presence in Denver, San Antonio, Nashville, Fort Lauderdale and Dallas should expect strong sales in the months ahead based on a new report which identifies those cities as the nation’s hottest housing market.

  • And the strongest housing markets are…

    New York -- Retailers with stores in Denver, San Antonio, Nashville, Fort Lauderdale and Dallas might see some strong sales in the months ahead based on a new report, which identifies those cities as the nation’s hottest housing market.

  • Consumers still like paper coupons

    New York – Digital purchasing has not displaced paper money, and digital discounts have apparently not yet displaced paper coupons. Seventy percent of consumer packaged goods coupon users still use print-based coupons such as those in free standing inserts (FSI), according to a study from GfK Custom Research and News America Marketing. 

  • Study: Retail app notification opt-in rates decline

    Portland, Ore. – Opt-in rates among consumers for push notifications from retail apps are on the decline. A new study from Urban Airship shows that average opt-in rates for retail apps fell to 37% in 2014, compared to 46% in 2013.

    In 2014, retail apps doubled their notification send volume on the key shopping days of Thanksgiving, Black Friday and Cyber Monday, and consumer response rates also doubled, despite the majority of those notifications being general sales promotions sent to all users.

  • Study: Nordstrom has a ‘superior’ social media IQ

    Seattle – Nordstrom came out on top in a study that ranked the social media performance of department stores by digital marketing analytics company Rival IQ. The Rival Results Index (RRI) for High-end Department Stores scored 12 department stores based on their social media performance during first quarter 2015. Macy’s followed Nordstrom in the overall rankings, with Harrods (London), Neiman Marcus, Saks Fifth Avenue and Bergdorf Goodman rounding out the top five.

  • RILA introduces tool to measure retail sustainability practices

    Arlington, Va. – The Retail Industry Leaders Association has released the 2015 Retail Sustainability Management Maturity Matrix, a tool for retail sustainability executives to identify possible pathways to strong environmental sustainability programs. The Matrix, co-developed by RILA and Deloitte Consulting LLP, represents the collective knowledge of many industry experts as to leading sustainability management practices.

  • Survey: Teens control $75 billion in discretionary spending

    New York -- Teens directly command a whopping $75 billion of discretionary spending, but their wallets continue to shift from fashion and other “possession-based” categories to “shareworthy” experiences such as events and dining out. Those are among the findings of a study conducted by investment bank and asset management firm Piper Jaffrey.

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