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Nielsen: U.S. consumer confidence edges up in Q1
New York – U.S. consumers are continuing to show moderate signs of the optimism Americans are so famous for. According to the Nielsen consumer confidence index, U.S. consumer confidence increased one index point in the first quarter of 2015 to a score of 107, maintaining an above-the-baseline (100) optimism level for one year.
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Study: Four in 10 consumers take omnichannel shopping cart approach
Durham, N.C. – Consumers are increasingly taking an omnichannel approach to their online shopping carts. According to the research presented in Bronto Software and Deamdware’s recent “Consumers Tell All” study, 40% of online shoppers leave items in a shopping cart to view later, on a different device, or in a brick-and-mortar shop.

