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Study: Coupons stay relevant in digital age
As retail enters a technology-centric, omnichannel era, the good old fashioned coupon remains as important as ever.
According to a new study of 11,000 consumers from digital offers platform RetailMeNot Inc. and ad intelligence provider Placed Inc., more than three in five shoppers actively seek out coupons in preference to other types of promotions.
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Study: Customer experience drives demand for this technology
Consumer demand for more control over their shopping environment is driving growth in one particular technology category.
According to a new study from market research firm Technavio, “Global Self-service Kiosk Market 2016-2020,” the market size of the global self-service kiosk market is predicted to reach close to $18 billion in revenue by 2020. This represents a compound annual growth rate (CAGR) of 5% between 2016, when the market is expected to be roughly $14 billion, and 2020.

