Consumer Attitudes & Behavior

In the February issue of Chain Store Age, in our focus on mall-based social media (page 52), we referenced a fourth quarter 2010 study by Alexander Babbage, entitled the “Shopping Center Social Media Benchmark Report.”

Following are more details about the study, which found that “social media tools and networks are making it easier for shopping centers to relay information, interact with customers and generally stay connected.” 

A monthly pricing survey conducted by Credit Suisse in December shows that Walmart remains the lowest price on a basket of 60 products across two major markets, Target is closer than ever and is actually less expensive for those who take advantage of the 5% Rewards program.

A lack of disclosure among retailers regarding their online operations makes it challenging to understand what went on online this past holiday season. While comScore reported it was a record year from a sales perspective with November and December sales advancing 12% to $32.6 billion, data from the online measurement firm also showed that most major retailers saw fewer unique visitors to their websites in December 2010 than during the same month the prior year.

OMAHA, Neb. -- ConAgra Foods announced that has introduced four new Health Choice brand Café Steamers meals and nine recently improved All Natural Entrées. 

Target took the 21st spot out of a list of 46 retailers ranked for their customer service. Zappos.com took the top spot followed by Amazon.com and LL Bean. Walmart was ranked 27.

Other retailers in the top ten include Overstock.com (4), JCPenney (6) and Kohl's (7).

New York City - A report released Monday by The Conference Board said that labor demand rose sharply in January after being relatively flat during the last half of 2010. 

According to The Conference Board Help Wanted OnLine Data Series, online advertised vacancies rose 438,000 in January to 4,273,000.  With the January increase, labor demand has risen 1.44 million since the series low point in April 2009. This increase now offsets approximately 80% of the 1.76 million drop in ad volume during the two-year downturn period from April 2007 through April 2009. 

Washington — U.S. consumer spending rose more than expected in December as Americans spent at the fastest pace in three years. The Commerce Department reported that spending rose 0.7% in December, the sixth straight monthly increase.

For all of 2010, consumers boosted spending 3.5%, the best performance since pre-recession 2007, when spending rose 5.2%. The government reported that consumer spending rose at a 4.4% rate in the final three months of 2010.

A monthly pricing survey conducted by Credit Suisse in December shows that while Walmart remains the lowest price on a basket of 60 products across two major markets the gap continues to narrow and is now at the lowest level in three years.

This is seen as an encouraging sign by those in the financial community who interpret the data as evidence of a rational pricing environment, even though from a shoppers perspective there exists less of a clear distinction between Walmart every day low prices and those of its competitors.

New York City -- The Home Depot  has closed its last store in Beijing, highlighting the difficulties that some western companies face when trying to transplant foreign business models into China.

Home Depot, which has closed five stores on the mainland in the past two years, is struggling to find the right business format for one of the world’s most difficult home-improvement markets, local analysts said.

NEW YORK — At a press event in New York on Wednesday, Pacific World and Walmart officially took the wraps off a new eco-friendly beauty line for tweens, aptly named GeoGirl.

The line, which has a suggested retail price between $3.98 and $5.98, is launching exclusively at about 1,250 Walmart stores and on Walmart.com beginning in March. The 69-SKU collection includes makeup for face, lips, cheeks and eyes, as well as skin and body care. A GeoGirl website is slated to launch Feb. 24.