Consumer Attitudes & Behavior

Fort Worth, Texas — Buxton has announced the roll out of a full suite of retail market analyses in the Canadian marketplace. The company noted that the Canadian retail market has become extremely competitive and will likely see massive retail growth over the next few years. As a new concentration for Buxton, the effort will focus on both U.S. retailers expanding into Canada, and Canadian organizations looking to maximize their footprint in the market.

By Ted Vaughan, [email protected]

The year 2012 was the best year for retail IPOs since 2002 — S&P Capital IQ reported seven offerings for the year — and when we released our 2013 IPO Outlook Study earlier this year, 30% of capital markets executives expected initial public offerings (IPOs) in the retail and consumer products space to continue to grow in 2013. Now that we’re well into the second half of the year, how have those expectations fared?

New York – Despite a slowdown in U.S. retail and consumer merger & acquisition (M&A) activity in second quarter 2013, consumer sentiment and retail sales trends remain positive, along with strong corporate balance sheets and availability of private equity "dry powder," which should help trigger M&A activity during the second half of 2013, according to PwC's U.S. retail and consumer deals insights second quarter 2013 report.

San Francisco - Customer satisfaction is on the rise globally after more than a year in decline, with the average global customer satisfaction rating reaching 81% in the second quarter of this year. According to the new quarterly Zendesk Benchmark report, this about a 4% increase from an average rating of 78% in the previous quarter and the highest average rating since the first quarter of last year.

CHICAGO — The Quaker Oats Center of Excellence has established a scientific advisory board and an online hub for resources and oat research. Developed in 2012 by the Quaker Oats Company, the Quaker Oats Center of Excellence explores the relevance and benefits of oats through science, agricultural sustainability and innovation.

Newly appointed advisory board members were selected due to their extensive experience within their fields and will be called upon to share knowledge, information and insights based on their areas of expertise:

Los Angeles – Total spending on at-home entertainment in the U.S. declined 1.4% in the second quarter of this year compared to the same time period last year, according to research by Digital Entertainment Group. Consumers spent $3.94 billion on at-home entertainment in second quarter 2013, compared to $4 billion in second quarter 2012.

Waban, Mass. – Amazon.com was the top-ranked company across 19 industries in the 2013 Web Experience Ratings from Temkin Group. Amazon.com had a score of 77%, almost 21 percentage points higher than the retail industry average.

Other retailers in the top 10 included eBay, tied for fifth place at 70%, and QVC, tied for eighth place at 69%. Taco Bell and Kmart earned ratings that were at least 15 points below the retail industry average. Old Navy was the only retailer to have a double-digit score increase from last year.