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Consumer Attitudes & Behavior

  • Poll: Amazon most trusted brand among consumers

    New York -- Amazon remains the world's most trusted retailer despite widespread criticism of its tax affairs and labor disputes.

    The Internet giant topped a poll of 30,000 consumers in nine countries although the research by OC&C, unveiled on the closing day of the World Retail Congress, revealed that “its crown has very much slipped.”

    Consumers were asked to rank nearly 600 retailers on a range of factors such as trust, value for money, service, product, and multichannel capability.

  • Survey: Store associates would benefit from video training

    San Bruno, Calif. -- Over 35% of respondents received no formal training, and 28% were asked to read a manual or a handbook, according to a recent study of retail store associates by Qumu, a provider of secure multimedia content management and delivery solutions. The survey also revealed that retail employees are looking for improved executive communication to provide them with a greater understanding of company strategy (57%), more connectedness to the company community (47%), and understanding of activity in other stores (46%).

  • SAP Retail Forum: Retailers must adapt to evolving e-commerce model

    Dallas – The e-commerce model is still actively evolving in response to changes in the consumer marketplace and technology. David Llamas, former CIO of British department store Harrod’s and an independent executive advisor, described how e-commerce has changed and is still changing during a session at the SAP Retail Forum on Oct. 8.

    “In 2007, new e-commerce models like private sales, deals, and mobile commerce emerged,” said Llamas. “They have five times faster growth than traditional e-commerce models.”

  • ShopperTrak: September 2013

    Shopper activity decreased this September, in line with ShopperTrak’s predictions. Total retail store shopper traffic for the month decreased 20.2% compared to August. In a year-over-year comparison, shopper traffic for September 2013 decreased 6.9% compared to the same month last year.

    Back-to-school shopping activity that peaked in August slowed as school came back in session. The early Labor Day (Sept. 2) compounded the reduction in September’s shopper activity by combining two normally distinct shopping opportunities into just one.

  • ICSC poll: Most voters support online sales tax collection

    Washington, D.C. -- Some two-thirds of Americans say they support the Federal e-Fairness legislation calling for collection of online sales tax at the time of purchase.

    A national poll conducted by the International Council of Shopping Centers found that a majority of Americans feel it would be far easier to pay sales or use tax on online purchases at the time-of-purchase. The poll also showed an increase in support among voters for federal legislation that would restore basic free market principles for brick-and-mortar retailers.

  • 2013 Holiday Season: A Lump of Coal?

    I don’t want to be a Grinch, but things aren’t looking too promising for retailers who were hoping to end the year on a holiday high note. But, before I get into more predictions on retail sales this holiday season, it might be a good idea to talk a little bit about why I’m feeling so lukewarm about the prospects for a 2013 end-of-year bonanza.

  • NRF uses digital shorts to promote retail jobs

    The National Retail Federation has retained New York-based digital agency Rain to create digital shorts that launched last week on NRF’s industry campaign site, “This is Retail.”

    Interview Day — a series of short, humorous videos — targets recent grads and young adults who are worn out competing for jobs in a challenging economy.

  • Report reveals consumer attitudes on shopping cart abandonment

    Durham, N.C. -- Marketers are constantly combating shopping cart abandonment, and with good reason: Abandonment rates range from 70%-80%. The good news is that much can be done to reduce abandonment, recapture sales from abandoned shopping carts, and provide a better shopping experience for consumers, according to a new report by Bronto Software and Magento

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