Consumer Attitudes & Behavior

Cambridge, Mass. -- Walmart Supercenter wins the pricing battle over Amazon and Walmart.com, according to a new study by Kantar Retail. The study evaluates how a Walmart Supercenter basket contends with its online equivalent, Walmart.com, and its key online competitor, Amazon.

New York -- School is just ending in some areas of the Northeast, and already the first back-to-school shopping survey has been released. The survey, by online shopping site PriceGrabber, reveals that nearly half (46%) of consumers are planning to spend more this back-to-school shopping season than in 2011. In comparison, only 13% of shoppers planned to spend more last year, and this data was reflected in an overall disappointing back-to-school season for retailers in 2011.

Homebuyers who factor resale value into their purchase decision may want to consider proximity to Walmart before completing their deal, according to new research out this week showing it helps to be near a Walmart.


 

TORONTO — A study of big-box retail consumers, released Thursday, found that only two in five consumers believe that retailers value their input, and just 29% believe it is acted upon.

According to the Consumer Insights Panel survey conducted by customer experience management solution provider Empathica Inc., 85% of the 6,500 consumers surveyed have provided some form of feedback to big-box retailers, yet only 46% believe that brands actually use this feedback to make constructive changes to the customer experience.

Walmart in May continued its heightened level of advertising activity, hitting the market with an increased number of circulars that contained more pages. For a look at how Walmart’s promotional activity stacked up to other leading retailers, click here to see the last monthly data from Market Track.



 

Washington, D.C. -- A report released by the Labor Department on Thursday showed that the cost of living in the U.S. dropped in May by the most in three years.

The consumer-price index declined 0.3%, more than forecast and the biggest drop since December 2008, after no change the prior month.

Economists projected a 0.2% decrease, according to the median estimate in a Bloomberg News survey. The core measure, which excludes food and energy costs, increased 0.2% for a third month.

WASHINGTON — After a surprisingly strong first quarter, consumers have slowed their spending in May, according to the latest report from the National Retail Federation. The NRF reported that May retail sales (excluding automobile, gas stations and restaurants) decreased 0.3%seasonally adjusted from April but increased 4.8% unadjusted year-over-year, marking 23 consecutive months of retail sales growth.

Overall, this month saw gain in flyer distribution as well as the size of flyer. The largest push of this month came from Walmart with more than 100% increase in flyer drops this month as compared to same month last year. Walmart dropped almost three flyers per market as compared to none in the second week of May this year. Also, a 26-page flyer was dropped in the first week as compared to 12-page flyer previous year.

New York  -- Macy’s, Sephora, Michael Kors and Lancome were ranked as Facebook “geniuses” in the second annual L2 Facebook IQ Index, developed in partnership with Buddy Media, a social enterprise software firm.

New York -- U.S. retail sales declined in April and May, pulled down by a sharp 2.2% drop in gas stations sales in both months, the Commerce Department said Wednesday.

But excluding volatile gas station sales, retail sales increased only modestly in May and dipped in April.

Total retail sales fell in April to $404.6 billion, slightly below March's record level of $406.2 billion and 21.6% higher than the recession low hit in March 2009.