Consumer Attitudes & Behavior

Almost 2-in-5 U.S. consumers who are walking the retail aisles with smartphone in hand are comparing prices, according to a GfK survey.

In a move that could alter political debate and improve the image of the world's largest retailer, Walmart announced that it will raise the minimum wage of its employees to as much as $10 per hour by 2016. The decision has received mixed reaction.

Here's a sampling of the analysis of Walmart's big announcement.

New York -- On Thursday, in a move that could shape the minimum wage debate, Walmart announced it was raising the minimum wage of its employees to $10 per house, which is significantly higher than the Federal minimum wage. The news has met with a mixed reaction.  

Here's a sampling:
 
CNBC reports that Wall Street gives Walmart a big thumbs down for the news.

Boston – Nearly 300% more retailers plan to use mobile POS in the next two years, according to a special report by Boston Retail Partners (BRP).

Washington, D.C. -- The National Retail Federation credited the “power of the marketplace” in Walmart’s decision to increase wages of approximately 500,000 full-time and part-time associates in April to $9 an hour, which is well above the Federal minimum wage.

New York - Retail sales in the U.S. will reach $4.87 trillion for the full year 2015. According to EMarketer analysis, this represents a 4% increase from 2014.

U.S. retail e-commerce sales will total approximately $350 billion in 2015, up 14% from $305.7 billion the prior year. Despite rapid growth, retail ecommerce will still account for just 7% of total retail sales in the U.S. during the current year, EMarketer estimates.

Cincinnati - Multichannel grocery shopping is surging across the globe, with the birth of a new child being a primary driver of an increased propensity to buy online. In addition, according to findings of a new study from customer service company dunnhumby, emerging and nascent markets are seeing the most growth with 97% and 89% year-on-year growth, respectively.

Ann Arbor, Mich. - Customer satisfaction with retail is down for the first time in four years. According to a report by the American Customer Satisfaction Index (ACSI), all brick-and-mortar retail categories show weakening or flat customer satisfaction for the fourth quarter of 2014.  Internet retail satisfaction, however, is up from the same quarter in 2013.